WHY I'M SAYING GOODBYE
I never thought I’d have to write this.
After five years of building Sophie Melbourne, I’ve made the difficult decision to close our doors.
What started as a small dream became a huge part of my life. I’ve packed your orders, read your messages and watched women across Australia and New Zealand wear pieces I personally chose.
But the fashion industry has changed. As a small independent brand, it’s become harder to compete without compromising what Sophie Melbourne stands for.
I’m not willing to do that.
So this is goodbye.
70% OFF EVERYTHING. Our very last pieces. No restocks. No new collections.
Once they’re gone, they’re gone forever.
Sophie
Founder, Sophie Melbourne
